Showing posts with label #HAPPO. Show all posts
Showing posts with label #HAPPO. Show all posts
View Comments

#HAPPO #FAIL

Posted by 40deuce on 5:40 PM in , , ,

The last post I wrote here I spoke about the second #HAPPO day that was happening on April 30th (last Friday).

My big plan was to write up a new #HAPPO post on Thursday to have ready to go fresh for Friday.

Unfortunately, I'm sometimes a forgetful idiot and I forgot about something major happening on Thursday. I was having eye surgery!!! (Click that link if you want to know about my eye surgery)

Anyways, long story short, I was blind for all of Thursday and even most of Friday. I never got to write my #HAPPO post and I never got to take advantage of the new contacts I could have made.

I wasn't planning on that day turning right into a job, but I was hoping to make some good connections for a possible upcoming jobs just as I had during the first #HAPPO day.

So, for all of those that read my blog and were looking for that post on Friday, that's why it wasn't there, because I'm stupid sometimes.

I do plan on making it up though with a fantastic post this week (not this one, I promise).

View Comments

#HAPPO 2: This Time I Need YOUR Help

Posted by 40deuce on 7:17 AM in , , , , ,

I'd like to take you back to a time long ago... about two months ago to be exact.

The day was February 19th and it was the first ever Help A PR Pro Out day, or #HAPPO for short.
The idea behind #HAPPO day was to bring together PR professionals and to help the ones who were currently not working to find new positions. Click here to read my pre-#HAPPO day explanation.

From what I saw, the day was a success. Not in that every person who wrote a pitch had a job by the end of the day, but new connections in the industry were formed all across North America. I know that I connected with people who I never would have known previously. This blog, where my pitch was posted, had the most traffic it had ever seen in a single day. I also received a lot of compliments from complete strangers on my pitch, which was very heart warming and almost as good as finding a job.

One thing I noticed was that a lot of the people who were pitching themselves to companies/agencies were people like me, current or very recently graduated PR students.

Apparently I wasn't the only one to notice that, as the organizers of #HAPPO, Arik Hanson (@arikhanson) and Valerie Simon (@valeriesimon), have brought around a second #HAPPO day specifically for current and recently finished students this Friday, April the 30th. For more info on this, check out the official #HAPPO website.

This means that I'm also going to have a second go at this. Since I already wrote a nice little pitch for myself two months ago (which you can read here) I'm going to try something a little different this time around, and I'd like to get a little bit of help from all of you.

If you know me, in any capacity at all, and have something good to say about me as a person, as a potential PR pro, as a social media "Jedi", as a friend, or any other way you think something nice about me, I would love to use it this Friday as part of my #HAPPO 2 post.

So here my plea to you: if you'd like to help me out and give me a recommendation than please contact me by email (42.fortydeuce@gmail.com) so we can set something up. I'm willing to take recommendations in any form you're comfortable with. It can be two sentences or a whole story. It can be written, a video, a song, even a drawing (that would be interesting). The only thing I ask is that you get it to me before Thursday April 29th, so I have some time to work with it.

So that's my favour I'd like to call in from all of you. My readers, my friends, my colleagues, my.... whatevers. Please help me help myself.

Hopefully this works better than I'm hoping it will, and if not I'll just do what I always do and get creative and do it myself, but I think this way could turn into something fun.

Looking forward to hearing from any and all of you, and thank you in advance.

View Comments

This Is Why I Love This Stuff

Posted by 40deuce on 10:06 PM in , , ,


I've been meaning to write this post for two weeks now but have found myself too busy to actually get it out. I'm sorry if you missed me. I'll try to not let this much time pass between us ever again.

So any ways, think back, waaaaaaaaaaaaaaaay back to my last post. That was on #HAPPO (Help A PR Pro Out) day. This day was set up to help PR people (like myself) who currently are seeking work (like myself) connect with new people and new jobs.

Well in my opinion, the day was a huge success for making those connections. While I did not get a job offer or find anything really new, I did make a ton of new connections to people in the industry throughout North America, which is just as good.

This is what this social media stuff is all about. Making connections with people in ways that were previously impossible. I love that. Here's what I mean:

On #HAPPO day I put up my post that spoke a bit about myself and what kind of work I was trying to get into. I put it out to my network of people through as many online channels as I could. My network then also helped to pass my post along through retweeting my link and other means. That way new people that weren't in my immediate network were now reading my blog. From there I can only assume that some of these people knew about the #HAPPO movement (either that or they liked my post) because people I didn't know were also starting to pass along my post to their networks. I was also getting compliments on my writing from people across North America. One lady even said she thought I sounded like someone she could love (kinda flattering, kinda weird).

All in all, in 24 hours I had over 700 people read my blog post!! I don't know if that many people have read all my posts combined.

I'm sure that I'm not the only person who had this happen, and that's why social media is amazing for things like this. People were willing to help out strangers and making connections with people they never would have before. The movement was started to help people out, and on that day that's what we saw. An entire community of strangers came together and worked together in ways that weren't possible maybe even 10 years ago.

That's why I love this stuff.

View Comments

My #HAPPO Little Story

Posted by 40deuce on 4:36 PM in , , ,

A wise man by the name of Tyler Durden once said, "It's only after you've lost everything, that you're free to do anything."* So I listened. I left my job and decided to start again from scratch and that's how we got to here.

If you know me online, you probably know me as 40deuce. If you knew me in school you knew me as that guy who looks like he's doing nothing in the back but somehow is getting better marks than me. If you know me in real life you know me as Sheldon. If you don't know me, my name is Sheldon Levine. Nice to meet you.

Two years ago I left my job as the head of the US concert department for a small music promotions company and went back to school to learn the craft of PR. I excelled through Seneca College's Corporate Communications program. I then went on to get my Masters in Professional Communication from the University of Western Sydney in Australia. Both programs were fantastic experiences and gave me solid skills to work in the communications field.

While in school I also became, what some might call, a social media addict. I loved connecting with people in this new borderless world. I loved learning about this exciting new medium. I loved trying new things. I loved that I was part of helping to shape this new way of communication. I can see it's potential for the future and I want to be part of it. It's completely a platonic relationship though, I swear.

The head of Seneca's program noticed my little love affair and actually asked me to help with some ideas for putting together a social media in PR course. It was very flattering, so I of course did it. How's that for a recommendation?

What else can I tell you about me?

Some past work experience includes owning my own company that did club promotions around the Toronto area. We averaged over 150 people per event through online and flyer promotions. I was the viral marketing manager of a North American tour for The Inner City Surfers. This taught me the power of key influencers through my contact with big local bands and music bloggers along the tour route. I was the head of Supernova Entertainment's US concert department. In this role I produced up to five events a month and increased the company's artist roster and fan base through social networking. Currently, I operate
multiple blogs that vary in subjects from online PR to sharing cool finds to writing about whatever is on my mind at the time.

Personally,
I'm a music addict. I'm a people person. Sometimes I'm too nice. Sometimes I'm too mean. I have a strange obsession with watching curling and darts on tv. I tend to be sarcastic (but always in a good way). I can now surf on both water and snow (you might call it snowboarding). I love reading anything and I probably tweet too much.

So, this brings us to now. I just graduated in November and I'm now looking for a job where I can combine my past experience, my PR skill set and my passion of social media.

With all that said, let's get down to the nitty-gritty here.

I'm looking for a job in the PR and social media field. I'm willing to explore both agency and in-house positions. I've mainly been looking within the Toronto area, but I'm very open to interesting relocation ideas worldwide. I think I'll be great in this field and I hope that you do too now.

Here's to #HAPPO!
PLEASE HIRE ME!

If you'd like to know more about me, want my resume, or even just want to chat, feel free to contact me by leaving a comment here, or though any of these networks you should see listed on the right, or email me at 42.fortydeuceATgmailDOTcom.


* Quote from
Chuck Palahniuk's Fight Club

View Comments

Hungry Hungry #HAPPO


The selfish side of me said, "Shhhhhh, don't tell others about this. Keep it all for yourself and reap all the benefits." But, we all know that I'm a better person than that.

Apparently, I'm not the only person hungry to find a PR position these days. I don't have any hard numbers to back that up, but I'm willing to bet it's true based on the creation of #HAPPO. That lovely hashtag stands for Help A PR Pro Out and was created by Arik Hanson (@arikhanson) and Valerie Simon (@valeriesimon) because they knew good PR professionals who have been out of work for too long and wanted to help them out.

The goal of their #HAPPO project is to bring together companies and agencies that are in need of people with the people who need/ want those jobs. This will be helped along by some key people in certain North American markets, but I'm pretty sure anyone who knows about it can take part. In my neck of the woods, Toronto, we have two great representatives; Danny Brown and as I learned this morning from my RSS feed, Dave Fleet.

I really like this idea because as a job seeker (like myself), you start to learn that you can send out as many resumes as you want, but one of the best ways to find a job and get a foot in the door is through a personal recommendation. The best recommendations would come from people who are already respected in the field, so why not try to get one from them?

The other thing I like about this is the networking possibilities it opens up. While you may not actually get a job on #HAPPO day it should open new people up to each other that previously didn't know the other existed. It could be any mix of PR pro's with jobs, PR pro's without jobs, up-and-coming PR pro's (like myself), agencies and companies. The networking possibilities are almost endless.

While there's a bit of a buzz already going on around the idea the actual event is scheduled to take place on February 19th (this coming Friday) between 11am and 3pm EST. If you're looking for a job like myself you're encouraged to write a blog post for #HAPPO about yourself and what you're looking to do that people can be sent to see. Then, job seekers, job posters and those interested in helping should keep an eye out for anything tagged with #HAPPO for the day.

I have a great deal of respect for seeing a community come together, especially over something like helping each other. I hope that #HAPPO is a great success for everyone involved (and of course myself) and I hope that I can participate again next year but from the other side.

So while my selfish sides says to keep this for myself, the rest of me is telling you to tell everyone you know about #HAPPO that might be interested.

You can watch out for my #HAPPO blog post about myself later this week.

For more info check out the official #HAPPO website.

Copyright © 2009 A Geek in PR All rights reserved. Theme by Laptop Geek. | Bloggerized by FalconHive.